Protected Designation of Origin (PDO) or non-PDO cheeses: the interplay of consumer preferences and cheeseomics
Founded by PRIN: PROGETTI DI RICERCA DI RILEVANTE INTERESSE NAZIONALE – Call 2020
The project
Drivers influencing the consumer’s choice
The focus of this project are the cheeses labelled with the Protected Designation of Origin (PDO) and those produced following a similar technological production specification, in the same or in a different area of production and definable as non-PDO cheeses.
Units involved
Analysis of the PDO and non-PDO cheese variety produced in the respective local area
Three Research units from University of Parma, University of Torino, and University of Bari, are part of the project because they can provide:
- Balanced expertise in the field of consumer’s behaviour sciences
- LAB functional genomics
- Cheese sensorial analysis and management of statistical data.
